Thu 30 May 11:00-19:00
Classical Music's Digital Challenge
The world is undergoing a digital revolution, but classical music so far has missed it: as a result the genre has faced declining popularity over the last decades. Primephonic refuses to accept that this negative trend is inevitable. We believe that if classical music gets digital right, a reinvention of the classical music experience can reignite a worldwide passion for the genre.
What we have developed
We developed a music streaming platform that addresses the unmet needs of classical music lovers worldwide. On our platform classical music lovers can finally stream and download nearly all classical music that has ever been recorded in CD-quality, an ever-expanding catalogue of over a million recorded tracks; they can seamlessly find back-ground information on the works, composers and artists they listen to; they get works recommended daily that they do not know yet, but will love. Classical music lovers can also instantly compare multiple recordings of their favorite works and they can listen to nearly all labels' monthly new releases. They can also connect globally with likeminded classical music lovers and share their passion for the genre.